Do we assume too much risk?

Assume or Transfer

The media and the financial industry have indoctrinated us to assume the amount of risk that we should take in order to achieve an expected return. Most brokers will ask you your risk tolerance and then devise a plan with products that make you assume the risk that you can stand and hope for an expected return.

The principles of prosperity says the opposite. In order to be prosperous think risk transfer not risk assumption. You say how do I do that? For many a simple whole life insurance policy is moving the risk to the insurance company. The insurance company guarantees the cash value of the policy and while we are contributing our premiums to it the company is usually paying on average a 5 to 7 percent return.

Where, in todays market can you get a consistent, guaranteed return of 5 to 7 percent? I will take those odds all day long, especially after seeing what the market has done in the last 10 years.

If you want to find out more about how to transfer your risks and create a life of prosperity instead of living a life of scarcity give me a call at 610-695-8748 to discuss the possibilities. You can also visit my website at to get more details.